Why the new Dubai Carrefour BIO store is not just an organic food concept

After recently opened innovative lifestyle and grocery stores like the ‘Store of the Future’ or Carrefour City+, Majid Al Futtaim revealed few days ago a new Carrefour BIO concept at City Centre Me’aisem.

In addition to the organic offer, the point of sale is a real sustainable model where everything has been thought to have a better impact on the planet while remaining a living space.

Inside the store (credit image: Carrefour UAE)

An eco-conscious offer

The store is offering a variety of 3,000 organic food, beverage, personal and home care references including some from local producers, artisans and certified farms

Products presentation (credit image: Carrefour UAE)

Carrefour BIO is also selling product ranges adapted to specific diets and with a reduced carbon footprint (keto, gluten-free, vegan, plant-based…)
The retailer is going further by proposing ultra-local plants (salads, aromatics herbs…) which are grown inside the store thanks to an hydroponic farm

The hydroponic farm (credit image: Carrefour UAE)

The brand also implemented a coffee shop to enjoy 70% organic menus for breakfast, lunch or dinner

Zero waste and energy saving goal

This concept fully answers to the Dubai new regulation and strategy regarding waste and plastic use, offering reusable and recycled paper bags to carry the products
Moreover, the company is proposing refillable and bulk items (laundry liquids, cereals…) as well as some biodegradable packaging

Laundry liquid refill station (credit image: Carrefour UAE)

The store is also equipped with eco-friendly material to reduce energy consumption like R290 fridges which can save up to 15% of electric energy, connected digital product labels to avoid printing paper ones or recycled pallets